{"id":1298,"date":"2016-07-28T12:55:18","date_gmt":"2016-07-28T12:55:18","guid":{"rendered":"https:\/\/agileedstage.local\/?p=1298"},"modified":"2025-04-08T10:27:44","modified_gmt":"2025-04-08T16:27:44","slug":"email-smarts-optimizing-your-campaigns-to-improve-response","status":"publish","type":"post","link":"https:\/\/agile-ed.com\/resources\/email-smarts-optimizing-your-campaigns-to-improve-response\/","title":{"rendered":"Email Smarts: Optimizing Your Campaigns to Improve Response"},"content":{"rendered":"<p><iframe title=\"Email Smarts: Optimizing Your Campaigns to Improve Response\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/mknMXeUe5nU?start=12&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<p>With crowded inboxes and the number of other marketing channels available, is email still an effective method of communication with educators? The answer is a resounding, \u201cyes\u201d! A 2015 survey conducted by MarketingSherpa found that 91% of U.S. adults like receiving promotional emails from companies they do business with. Of those, 86% would like monthly emails and 61% would like at least weekly emails.<\/p>\n<p>But it does take some planning and effort to put together campaigns that connect with educators and generate response. During this webinar you&#8217;ll learn steps and strategies to optimize your email marketing:<\/p>\n<ul>\n<li>What hurdles you have to overcome to get educators to engage with your emails<\/li>\n<li>How to use segmentation and personalization to build relationships with educators<\/li>\n<li>Best practices for writing, designing and coding effective emails<\/li>\n<li>Why testing and tracking are key to improving response rates (and what you should test and track for best results)<\/li>\n<\/ul>\n<p>This webinar is full of actionable ideas and strategies that you can implement right away to improve opens, clicks and conversions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With crowded inboxes and the number of other marketing channels available, is email still an effective method of communication with educators? The answer is a resounding, \u201cyes\u201d! A 2015 survey conducted by MarketingSherpa found that 91% of U.S. adults like receiving promotional emails from companies they do business with. Of those, 86% would like monthly emails and 61% would like at least weekly emails.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[11,10],"tags":[],"class_list":["post-1298","post","type-post","status-publish","format-standard","hentry","category-innovate","category-videos-and-webinars"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/posts\/1298","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/comments?post=1298"}],"version-history":[{"count":0,"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/posts\/1298\/revisions"}],"wp:attachment":[{"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/media?parent=1298"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/categories?post=1298"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/tags?post=1298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}