{"id":15965,"date":"2025-05-23T18:13:00","date_gmt":"2025-05-24T00:13:00","guid":{"rendered":"https:\/\/agile-ed.com\/?p=15965"},"modified":"2025-07-02T12:06:31","modified_gmt":"2025-07-02T18:06:31","slug":"why-agiles-approach-outperforms-native-targeting-in-digital-advertising","status":"publish","type":"post","link":"https:\/\/agile-ed.com\/resources\/why-agiles-approach-outperforms-native-targeting-in-digital-advertising\/","title":{"rendered":"Why Agile&#8217;s Approach Outperforms Native Targeting in Digital Advertising"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"15965\" class=\"elementor elementor-15965\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-175dc775 elementor-section-height-min-height elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-items-middle\" data-id=\"175dc775\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-38392156\" data-id=\"38392156\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-2d5ee6e e-grid e-con-full e-con e-parent\" data-id=\"2d5ee6e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-27619b79 elementor-align-center elementor-widget elementor-widget-post-info\" data-id=\"27619b79\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d11831 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/agile-ed.com\/resources\/2025\/05\/23\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>May 23, 2025<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-e2c2c1f elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/agile-ed.com\/resources\/author\/kkrownagile-ed-com\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tKassidy Krown\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30b4c3d6 premium-tcloud__row elementor-widget elementor-widget-premium-tcloud\" data-id=\"30b4c3d6\" data-element_type=\"widget\" data-settings=\"{&quot;words_order&quot;:&quot;default&quot;,&quot;new_tab&quot;:&quot;yes&quot;,&quot;colors_select&quot;:&quot;random-light&quot;,&quot;fsize_scale&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"premium-tcloud.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t\t<div class=\"premium-tcloud-container premium-tcloud-default premium-tcloud-hidden\" data-chart=\"{&quot;wordsArr&quot;:[[&quot;Blog Post&quot;,1,&quot;https:\\\/\\\/agile-ed.com\\\/resources\\\/category\\\/education-sales-and-marketing-resources\\\/blog-post\\\/&quot;,&quot;Blog Post&quot;,1],[&quot;Education Marketing&quot;,1,&quot;https:\\\/\\\/agile-ed.com\\\/resources\\\/category\\\/education-marketing\\\/&quot;,&quot;Education Marketing&quot;,1]]}\">\n\n\t\t\t\t<div class=\"premium-tcloud-canvas-container\">\n\n\t\t\t\t\t\n\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"premium-tcloud-term-wrap\">\n\n\t\t\t\t\t\t\t\t\t<span class=\"premium-tcloud-term\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"premium-tcloud-term-link\" data-weight=\"1\" href=\"https:\/\/agile-ed.com\/resources\/category\/education-sales-and-marketing-resources\/blog-post\/\" title=\"Blog Post\" target=\"_blank\">Blog Post<\/a>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"premium-tcloud-term-wrap\">\n\n\t\t\t\t\t\t\t\t\t<span class=\"premium-tcloud-term\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"premium-tcloud-term-link\" data-weight=\"1\" href=\"https:\/\/agile-ed.com\/resources\/category\/education-marketing\/\" title=\"Education Marketing\" target=\"_blank\">Education Marketing<\/a>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-475d3330 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"475d3330\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Why Agile&#8217;s Approach Outperforms Native Targeting in Digital Advertising<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-2963b1c5 e-flex e-con-boxed e-con e-parent\" data-id=\"2963b1c5\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c64b576 elementor-widget elementor-widget-text-editor\" data-id=\"5c64b576\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p>\u00a0<\/p>\n\n<p>Connecting with the right education decision-makers when it counts is a major challenge for marketers. And while platforms like Meta, LinkedIn, and Google offer native targeting, their filters can be limited, data outdated, and job titles often miss the mark.<\/p>\n\n<p>That&#8217;s where Agile Education Marketing stands apart. Agile&#8217;s verified, up-to-date educator data helps marketers create custom audience lists that go well beyond basic platform targeting. The result? More precise reach, higher engagement, and campaigns that truly connect with the educators who make the decisions.<\/p>\n\n<p>Read on to explore the limitations of native targeting and discover how Agile&#8217;s data-driven approach delivers superior results in digital advertising.<\/p>\n\n<h2 class=\"wp-block-heading\">The Problem With Native Targeting<\/h2>\n\n<p>Native targeting relies on the built-in tools of platforms like Meta, LinkedIn, and Google to deliver ads based on user:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Demographics<\/li>\n\n<li>Interests<\/li>\n\n<li>Behaviors<\/li>\n\n<li>Content preferences<\/li>\n<\/ul>\n\n<div class=\"wp-block-spacer\" style=\"height: 20px;\" aria-hidden=\"true\">\u00a0<\/div>\n\n<p>However, <strong>it relies mostly on guessed interests and self-reported job titles, which can be outdated or inaccurate<\/strong>. For education-focused campaigns, this often means wasted ad spend and missed opportunities to connect with <strong><a href=\"https:\/\/agile-ed.com\/resources\/who-makes-purchasing-decisions-for-schools-exploring-critical-education-decision-makers\/\" target=\"_blank\" rel=\"noopener\">the right decision-makers<\/a><\/strong>.<\/p>\n\n<p>For example, targeting &#8220;teachers&#8221; broadly may include many who don&#8217;t influence purchasing decisions. Platform data, on the other hand, might miss specialized roles like curriculum coordinators or district administrators who are crucial to your campaign&#8217;s success. As a result, <strong>native targeting often falls short<\/strong>.<\/p>\n\n<h2 class=\"wp-block-heading\">How Agile&#8217;s Data Transforms Educator Targeting<\/h2>\n\n<p>Agile&#8217;s educator database takes targeting far beyond what native platforms offer. Using Agile&#8217;s verified, detailed data from PreK\u201312, Higher Ed, and Public Libraries, marketers create sharp <strong><a href=\"https:\/\/agile-ed.com\/resources\/create-your-own-educator-contact-lists\/\" target=\"_blank\" rel=\"noopener\">custom audience lists<\/a><\/strong> by uploading real customer or prospect info\u2014building highly focused segments that hit the mark every time. <strong>This isn&#8217;t guesswork; it&#8217;s precision targeting of actual decision-makers<\/strong>.<\/p>\n\n<p>By tapping into first-party data with Agile, brands reach educators who&#8217;ve already shown interest, driving stronger engagement and better leads. This helps you unlock the full potential of your campaigns and connect where it counts.<\/p>\n\n<h2 class=\"wp-block-heading\">5 Ways Custom Targeting Outperforms Native Ads in Education<\/h2>\n\n<p>Here&#8217;s why custom targeting with Agile consistently outperforms native ads\u2014helping you reach the right educators, at the right time, with the right message:<\/p>\n\n<h3 class=\"wp-block-heading\">1. Verified Educator Data: Target Real Decision-Makers Weekly<\/h3>\n\n<p>Agile&#8217;s verified database of over 7 million PreK\u201312, Higher Ed, and Public Library professionals is freshly updated every week. This includes teachers, principals, superintendents, curriculum directors, tech leaders, and more.<\/p>\n\n<p>Unlike native targeting, which guesses interests or relies on often outdated job titles, Agile lets you zero in on real educators with confidence. You can slice your audience by role, grade level, region, or school type, cutting out wasted spend on non-educators or misclassified roles. That way, you&#8217;re <strong><a href=\"https:\/\/agile-ed.com\/resources\/who-makes-purchasing-decisions-for-schools-exploring-critical-education-decision-makers\/\" target=\"_blank\" rel=\"noopener\">targeting true decision-makers<\/a><\/strong> and making every ad dollar count.<\/p>\n\n<h3 class=\"wp-block-heading\">2. Timing is Everything: Align Campaigns With School Calendars<\/h3>\n\n<p>Educators follow a unique calendar with key decision points like:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Back-to-school<\/li>\n\n<li>Budget season<\/li>\n\n<li>Professional development periods<\/li>\n\n<li>Curriculum adoption cycles<\/li>\n<\/ul>\n\n<div class=\"wp-block-spacer\" style=\"height: 20px;\" aria-hidden=\"true\">\u00a0<\/div>\n\n<p>Agile&#8217;s data empowers you to align campaigns with these critical windows. Whether it&#8217;s launching a tech professional development campaign during summer break or pushing funding initiatives in Q4, you can reach educators when they&#8217;re ready to act.<\/p>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" data-src=\"https:\/\/pictures.brafton.com\/x_0_0_0_14149168_800.jpg\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" \/><\/figure>\n\n<div class=\"inlineImageWrapper\" style=\"padding-right: 3px; float: left; margin: 10px !important; width: 100% !important; height: auto !important;\">\u00a0<\/div>\n\n<div class=\"wp-block-spacer\" style=\"height: 20px;\" aria-hidden=\"true\">\u00a0<\/div>\n\n<p>By matching your messaging and timing to <strong><a href=\"https:\/\/agile-ed.com\/resources\/school-districts-purchasing-cycle\/\" target=\"_blank\" rel=\"noopener\">real education purchase behaviors<\/a><\/strong>\u2014not generic assumptions\u2014you increase the chances your campaign will resonate and drive results throughout the school year.<\/p>\n\n<h3 class=\"wp-block-heading\">3. Precision Targeting: Hyper-Segment by Role and School Profile<\/h3>\n\n<p>One-size-fits-all messaging falls flat in education marketing. A district technology director has very different needs than a 3rd grade teacher or a high school principal. Agile&#8217;s database lets you hyper-segment by <strong><a href=\"https:\/\/agile-ed.com\/resources\/7-key-things-to-know-about-the-schools-you-serve\/\" target=\"_blank\" rel=\"noopener\">role, region, and school profile<\/a><\/strong> to tailor your campaigns more precisely:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Target Title I schools with equity-focused solutions<\/li>\n\n<li>Reach STEM teachers with subject-specific tools<\/li>\n\n<li>Engage fast-growing districts with enterprise tech offerings<\/li>\n<\/ul>\n\n<div class=\"wp-block-spacer\" style=\"height: 20px;\" aria-hidden=\"true\">\u00a0<\/div>\n\n<p>This kind of detailed, flexible targeting helps you deliver your message to the right educator\u2014and get better results every time.<\/p>\n\n<h3 class=\"wp-block-heading\">4. Multi-Channel Reach: Follow Educators Across Their Journey<\/h3>\n\n<p>Educators engage across multiple digital channels\u2014from email and social media to search and video\u2014so reaching them on just one platform isn&#8217;t enough. Agile&#8217;s custom audiences can be deployed seamlessly across Meta, Google Ads, LinkedIn, YouTube, and more.<\/p>\n\n<p><strong>A cross-channel approach ensures your brand stays visible wherever educators spend their time, creating a consistent, multi-touch experience<\/strong>. Plus, with performance tracking across platforms, you can monitor campaign success and adjust strategies in real time. Following the entire educator journey helps you boost engagement and maximize your digital advertising impact.<\/p>\n\n<h3 class=\"wp-block-heading\">5. Privacy-Proof Targeting: Effective Without Third-Party Cookies<\/h3>\n\n<p>With third-party cookies disappearing and privacy rules tightening, marketers face a big challenge. Agile&#8217;s solution is durable, first-party educator data that&#8217;s continuously verified and built for compliance. This means your campaigns stay effective without risking privacy violations or losing targeting accuracy.<\/p>\n\n<p>Agile&#8217;s data powers custom audiences, <strong><a href=\"https:\/\/agile-ed.com\/resources\/email-marketing-strategies-to-reach-school-decision-makers\/\" target=\"_blank\" rel=\"noopener\">email campaigns<\/a><\/strong>, direct mail, and more\u2014all while ensuring platform compliance and future-ready marketing. With privacy-proof data, you gain peace of mind and stay ahead of regulations without sacrificing the ability to reach educators with precision.<\/p>\n\n<h2 class=\"wp-block-heading\">Skip the Guesswork\u2014Target With Confidence<\/h2>\n\n<p>Marketing to educators isn&#8217;t just about showing up online\u2014it&#8217;s about connecting with the right decision-makers when it matters most. Relying on native platform targeting means guesswork, which wastes budget and misses real opportunities.<\/p>\n\n<p>Agile&#8217;s verified educator data lets you <strong><a href=\"https:\/\/agile-ed.com\/services\/data-products\/prospector\/\" target=\"_blank\" rel=\"noopener\">build custom audiences<\/a><\/strong> that drive stronger engagement, better leads, and bigger returns. If your campaigns feel like a shot in the dark, it&#8217;s time to switch to a smarter, educator-first strategy.<\/p>\n\n<p>Ready to boost your outreach and get real results? <strong><a href=\"https:\/\/agile-ed.com\/services\/engagement\/\" target=\"_blank\" rel=\"noopener\">Reach out<\/a><\/strong> and start powering your next campaign with Agile&#8217;s precision targeting.<\/p>\n\n<p>\u00a0<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-27b64d1f e-flex e-con-boxed e-con e-parent\" data-id=\"27b64d1f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-15386096 e-con-full e-flex e-con e-child\" data-id=\"15386096\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-39ff6406 elementor-widget elementor-widget-image\" data-id=\"39ff6406\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"576\" height=\"720\" src=\"https:\/\/agile-ed.com\/wp-content\/uploads\/2023\/02\/Kassidy.jpg\" class=\"attachment-large size-large wp-image-7769\" alt=\"\" srcset=\"https:\/\/agile-ed.com\/wp-content\/uploads\/2023\/02\/Kassidy.jpg 576w, https:\/\/agile-ed.com\/wp-content\/uploads\/2023\/02\/Kassidy-240x300.jpg 240w, https:\/\/agile-ed.com\/wp-content\/uploads\/2023\/02\/elementor\/thumbs\/Kassidy-qcsken6j0fv9g5gmgjcefrgc7k6napramjiawlnoo6.jpg 300w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-49c92ca4 e-con-full e-flex e-con e-child\" data-id=\"49c92ca4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5591bc6b elementor-widget-tablet__width-inherit elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"5591bc6b\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Author<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11ae5589 elementor-widget-tablet__width-inherit elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"11ae5589\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Kassidy Krown<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-727b131 elementor-shape-rounded elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"727b131\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-repeater-item-f3cbfed\" href=\"https:\/\/www.linkedin.com\/in\/kassidy-krown-60791ab7\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-36a7d90 e-con-full e-flex e-con e-child\" data-id=\"36a7d90\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-127ff89b elementor-widget-tablet__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"127ff89b\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Kassidy, Digital Marketing and Advertising Manager at <span style=\"color: #008080;\"><a style=\"color: #008080;\" href=\"https:\/\/agile-ed.com\/\" target=\"_blank\" rel=\"noopener\">Agile Education Marketing<\/a><\/span>, supports clients in reaching their marketing goals through strategic planning, execution, and analysis of social and digital campaigns.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-3e2e5259 e-flex e-con-boxed e-con e-parent\" data-id=\"3e2e5259\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37503246 elementor-widget elementor-widget-spacer\" data-id=\"37503246\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-327b19a9 e-flex e-con-boxed e-con e-parent\" data-id=\"327b19a9\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60fdd485 elementor-widget elementor-widget-heading\" data-id=\"60fdd485\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Related Posts<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4afb7a94 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"4afb7a94\" data-element_type=\"widget\" data-settings=\"{&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-13292 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-post category-education-data category-popular category-education-sales-and-marketing-resources\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/agile-ed.com\/resources\/how-does-higher-education-procurement-work\/\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"278\" data-src=\"https:\/\/agile-ed.com\/wp-content\/uploads\/2024\/07\/pic_2855_40197888_0_14090500_300.jpg\" class=\"attachment-medium size-medium wp-image-13293 lazyload\" alt=\"How Does Higher Education Procurement Work?\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/278;\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/agile-ed.com\/resources\/how-does-higher-education-procurement-work\/\" target=&quot;_blank&quot;>\n\t\t\t\tHow Does Higher Education Procurement Work?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Read on and unlock the secrets of higher education procurement, including insights and best practices to boost your marketing strategy in the sector.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/agile-ed.com\/resources\/how-does-higher-education-procurement-work\/\" aria-label=\"Read more about How Does Higher Education Procurement Work?\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tSeptember 22, 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12104 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-posts category-blog-post category-educator_perspective category-education-sales-and-marketing-resources tag-higher-education tag-impacts-on-higher-education tag-meredith-biesinger\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/agile-ed.com\/resources\/non-traditional-students-and-their-impact-on-higher-education\/\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"157\" data-src=\"https:\/\/agile-ed.com\/wp-content\/uploads\/2024\/02\/2-Slide-1-copy-2-3-300x157.jpg\" class=\"attachment-medium size-medium wp-image-12112 lazyload\" alt=\"\" data-srcset=\"https:\/\/agile-ed.com\/wp-content\/uploads\/2024\/02\/2-Slide-1-copy-2-3-300x157.jpg 300w, https:\/\/agile-ed.com\/wp-content\/uploads\/2024\/02\/2-Slide-1-copy-2-3-1024x536.jpg 1024w, https:\/\/agile-ed.com\/wp-content\/uploads\/2024\/02\/2-Slide-1-copy-2-3-768x402.jpg 768w, https:\/\/agile-ed.com\/wp-content\/uploads\/2024\/02\/2-Slide-1-copy-2-3-1536x804.jpg 1536w, https:\/\/agile-ed.com\/wp-content\/uploads\/2024\/02\/2-Slide-1-copy-2-3-2048x1072.jpg 2048w\" data-sizes=\"auto\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/157;\" data-original-sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/agile-ed.com\/resources\/non-traditional-students-and-their-impact-on-higher-education\/\" target=&quot;_blank&quot;>\n\t\t\t\tHow Traditional and Non-Traditional Students Are Shaping the Future of Higher Education\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Discover how traditional and non-traditional students are reshaping higher education, plus the opportunities this shift creates for education vendors.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/agile-ed.com\/resources\/non-traditional-students-and-their-impact-on-higher-education\/\" aria-label=\"Read more about How Traditional and Non-Traditional Students Are Shaping the Future of Higher Education\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tSeptember 11, 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-17683 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-post category-education-sales category-popular category-education-sales-and-marketing-resources\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/agile-ed.com\/resources\/rfp-for-schools-a-complete-guide-for-vendors-to-win-more-bids\/\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"190\" data-src=\"https:\/\/agile-ed.com\/wp-content\/uploads\/2025\/09\/pic_2855_40198644_0_14149430_300.jpg\" class=\"attachment-medium size-medium wp-image-17684 lazyload\" alt=\"RFP for Schools: A Complete Guide for Vendors To Win More Bids\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/190;\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/agile-ed.com\/resources\/rfp-for-schools-a-complete-guide-for-vendors-to-win-more-bids\/\" target=&quot;_blank&quot;>\n\t\t\t\tRFP for Schools: A Complete Guide for Vendors To Win More Bids\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Learn how education vendors can navigate school RFPs, craft winning proposals, and use data-driven insights to boost success and secure more contracts.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/agile-ed.com\/resources\/rfp-for-schools-a-complete-guide-for-vendors-to-win-more-bids\/\" aria-label=\"Read more about RFP for Schools: A Complete Guide for Vendors To Win More Bids\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tSeptember 10, 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-11cc7bba e-flex e-con-boxed e-con e-parent\" data-id=\"11cc7bba\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1488c25 elementor-widget elementor-widget-spacer\" data-id=\"1488c25\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-3f4e6f5a e-con-full e-flex e-con e-parent\" data-id=\"3f4e6f5a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-532f58ce elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"532f58ce\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-1aff8f11 e-flex e-con-boxed e-con e-parent\" data-id=\"1aff8f11\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-731a35e4 elementor-widget elementor-widget-spacer\" data-id=\"731a35e4\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Struggling to reach educators with native ads? Learn how Agile\u2019s verified data and custom targeting deliver stronger engagement and better leads.<\/p>\n","protected":false},"author":2,"featured_media":15966,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[2160,2073,2164,5],"tags":[],"class_list":["post-15965","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-post","category-education-marketing","category-popular","category-education-sales-and-marketing-resources"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/posts\/15965","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/comments?post=15965"}],"version-history":[{"count":0,"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/posts\/15965\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/media\/15966"}],"wp:attachment":[{"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/media?parent=15965"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/categories?post=15965"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agile-ed.com\/wp-json\/wp\/v2\/tags?post=15965"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}